Why Are Banner Ads Still a Thing?

John Oliver’s “Last Week Tonight” has a great segment called “Why is ____ Still a Thing?” He has tackled everything from Daylight Savings Time to Columbus Day to the popularity of Ayn Rand to the Sports Illustrated Swimsuit Issue. Leaving aside my internal conflict on that last topic, this week I’m going to apply the […]

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When Will Content Marketing Die Already?

Welcome to the inaugural post of The Digital Contrarian, a place where I put all of my many years of digital experience to use in questioning the status quo of the space many of us spend so much time in.  I’ve tried my hand at blogging before, but I’m going to be more committed this […]

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